Goosing the Gym Bros

Analising The Male Gayze

Thanks to James Kean for drawing my Lycra-wrapped attention to a new video from Irish cultural comedian Frankie McNamara, the sociology student scallywag who previously brought us the sharp and funny video critique: 'The Skin Fade and North Face Jacket Combo', which I wrote about here.

'Gym Bros' is perhaps not quite as good, and perhaps pathologises our…