Matt Does Spandex

The UK's biggest pro-sporno goes primetime

A few years back, I wrote about YouTube 'pro-spornos'such as Jeff Seid and David Laid – self-objectifying and self-monetising shredded young men whose aesthetically impressive, under-dressed bodies arouse fascination, envy, and desire on social media, helping convert others to the sexy cult.

And thus, into loads of filthy lucre.

Matt Morsia, the most succ…